Emma Hayes on US Life, Coaching, and the Future of Women's Soccer

Emma Hayes, the celebrated coach who transitioned from Chelsea to lead the US Women's National Team (USWNT), recently opened up about her experiences in America, her coaching ethos, and her vision for the future of women's soccer.

Hayes admitted missing certain comforts from home, particularly the traditional Sunday roast and the distinct taste of British milk, which she feels is essential for a proper cup of tea.

Life in the US, however, has been largely positive. She notes that the culture surrounding women's soccer is more deeply rooted in the US, attributing this to the longer history of providing opportunities for female athletes. Hayes also praises the US's overall approach to women's sports, highlighting basketball as another example of strong support.

Looking ahead, Hayes is excited about the prospect of a USWNT appearance in the 2027 World Cup final, even if it means facing England. She emphasized her commitment to the US team and her focus on securing victory, regardless of the opponent.

The Qualities of a Great Coach

Hayes also shared her insights on what distinguishes good coaches from great ones. She emphasized the importance of empathy and understanding, stating that these qualities are crucial for connecting with players and bringing out their best. A clear vision is also vital, allowing everyone to align and work towards a common goal. Finally, she believes that coaches should be willing to be vulnerable and acknowledge that they don't have all the answers, fostering a collaborative environment where players' insights are valued.

Addressing the development of soccer in underserved communities, Hayes expressed hope that US Soccer's "Soccer Forward" programs, linked to the upcoming World Cups, will help bridge the gap in access to the sport and address the "pay to play" system.

When questioned about the competitiveness of the NWSL versus European leagues, Hayes noted that both offer unique experiences. While the Champions League provides a level of competition currently unmatched by the NWSL, she believes that the Concacaf W Champions Cup will help to narrow the gap. She also highlighted the parity and competitiveness of the NWSL on a weekly basis.

Hayes outlined her top priorities for NWSL clubs: expanding professional staff to provide comprehensive support to players, attracting top-tier talent to enhance the training environment, and continuing expansion to demonstrate the sport's growth.

Tactical Acumen and Future Coaches

For young players aspiring to play at the highest level, Hayes recommended focusing on fundamental skills such as ball control and tight-area techniques, emphasizing the importance of individual practice. She also advised aspiring coaches to study the game through a coaching lens, explore educational opportunities beyond their home country, and seek diverse coaching experiences.

Humorously addressing the possibility of managing England one day and whether she's unleashed any expletives on live US television, Hayes responded with a "never say never" and admitted she's been working on keeping her language clean. She downplayed any potential move to manage in the men's game, saying that the women's game is where her passion lies.